How and why Pantone picked 'Viva Magenta' as its 2023 color of the year - OPB

After much research and consideration, the Pantone Color Institute has revealed the color of the year for 2023. It calls Viva Magenta "an unconventional shade for an unconventional time."
After much research and consideration, the Pantone Color Institute has revealed the color of the year for 2023. It calls Viva Magenta «an unconventional shade for an unconventional time.»

Pantone Color of the Year 2023: Viva Magenta - Tarrago

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The Why of Viva Magenta - Pantone Color Of The Year 2023 - Eclectic Trends

How and why Pantone picked 'Viva Magenta' as its 2023 color of the year - OPB

2023 Color Of The Year Viva Magenta Meaning Explained

Pantone's 2023 Color of the Year Is Viva Magenta - The New York Times

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2023 Pantone Color Of The Year: Viva Magenta

2023 Pantone Color of the Year - Viva Magenta - Architessa

Pantone names Viva Magenta its Color of the Year for 2023

Pantone's 2023 Color of the Year Is Viva Magenta

Ready to Go Bold? This is How to use Viva Magenta, Pantone's 2023 Color of the Year