Sports Direct

Founded in 1982, Sports Direct International plc is today the UK’s largest sporting goods retailer by revenue, and operates a diversified portfolio of sports, fitness, fashion and lifestyle fascias and brands. The Group’s strategy is to invest in our people and our key third party brand partners in order to elevate our retail proposition to attain new levels of excellence across our multi-brand, multi-channel offering to customers. We aspire to be a leading sports and lifestyle retailer internationally and to deliver sustainable growth for our shareholders in the medium to long term by offering our customers an unrivalled range of high quality leading brands. The Group provides a full multi-channel retail approach across its fascias in the UK, and increasingly across its fascias in continental Europe and elsewhere. The Group also wholesales and licenses its Group Brands to partners in the UK, continental Europe, the Americas, and the Far East.

Sports direct uk hi-res stock photography and images - Alamy

SportsDirect.com > CustomerServices > Other Information > About Us

Sports Direct Ireland

Sports Direct gearing up to move from current site

Sports Direct WILL shut stores for coronavirus lockdown in U-turn after Mike Ashley slammed for calling it 'vital' – The Sun

Sports Direct's Beckie Stanion promoted to CMO of Frasers Group

Sports Direct Mug - Classic Large 20oz Coffee Mug : : Home & Kitchen

First look: Michael Murray discusses the tech-heavy revamped Sports Direct flagship on Oxford Street

Sports Direct Birmingham - can the new flagship really elevate the brand?

Sports Direct to close Oxford Street flagship store

Sports Direct mocked for spelling error on back to school kit - Nottinghamshire Live

Sports Direct West End Plymouth

Sports Direct reabre em Gaia com nova morada e conceito - Hipersuper - Hipersuper