If Levi Strauss were alive today, he’d be celebrating his 190th birthday this week. At Levi Strauss & Co., we applaud our company founder as an astute businessman and generous philanthropist. His life is the American immigrant’s dream—a man who became a U.S. citizen and built a successful enterprise through his hard work. But he…
Levi Strauss Archives - Levi Strauss & Co : Levi Strauss & Co
Claude Lévi-Strauss - Wikipedia
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The success story of “The Father of Jeans” and founder of Levi's, by S M
Branding Bosses (series 2): The Levi's legacy – the birth of the blue jean
Levi Strauss: A Life of Originality, Business Integrity, and Philanthropy
The Greatest Story Ever Worn
Wrangler's new 'Yellowstone' clothing line takes a cue from the hit TV show
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Happy 185th Birthday, Levi Strauss. This Is Your Levi's.
Saw this on twitter, thoughts on Canon and Fandom Levi? : r/titanfolk
On His 100th Birthday, the Anthropologist Lévi-Strauss Captivates Paris - The New York Times