Inside the Barbie x Tangle Teezer campaign: Great hair starts with

The Barbie x Tangle Teezer campaign serves as a testament to the power of brand synergies and collaboration. It teaches us that revamping outdated brand messaging doesn't mean discarding original identity but rather recognising the need for evolution, listening to new consumers, and taking real action. 

Tangle Teezer The Original Detangling Hairbrush Pink

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Barbie™ x Tangle Teezer, The Mini Ultimate Detangler Hairbrush for Wet & Dry Hair, Perfect for Traveling & Small Hands, Eliminates Knots & Reduces Breakage

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Inside the Barbie x Tangle Teezer campaign: Great hair starts with

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Barbie™ x Tangle Teezer | The Ultimate Detangler Hairbrush for Wet & Dry Hair | Eliminates Knots & Reduces Breakage | Totally Pink

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Inside the Barbie x Tangle Teezer campaign: Great hair starts with