Guess launches sponsored fashion challenge in partnership with video app TikTok

News campagnes : Denim and lifestyle brand Guess has launched the first ever sponsored hashtag challenge on viral video app TikTok, Musical.ly. (#1009433)

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So fun! How fun brand names affect forgiveness of hedonic and utilitarian products - ScienceDirect

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So fun! How fun brand names affect forgiveness of hedonic and utilitarian products - ScienceDirect

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So fun! How fun brand names affect forgiveness of hedonic and utilitarian products - ScienceDirect